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NATIONAL ASSOCIATION OF SECONDARY SCHOOL PRINCIPALS
NATIONAL HONOR SOCIETY
NATIONAL JUNIOR HONOR SOCIETY
NATIONAL ELEMENTARY HONOR SOCIETY
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Privacy Policy

The National Association of Secondary School Principals and its subsidiaries and affiliated entities (collectively, “NASSP”), respects the privacy of its members and other visitors to its websites, including www.nhs.us, www.njhs.us, www.nehs.org, www.natstuco.org, www.nassp.org, and https://community.nassp.org/home (collectively, the “Site”).

This policy (the “Privacy Policy”) describes the type of information we collect, how the information is used and for what purposes, to whom we disclose the information, and how we safeguard your personal information in connection with your use of the Site.

NASSP reserves the right to change this Privacy Policy at any time. If we make changes to this Privacy Policy, we will post those changes at this location.Changes will be effective immediately upon posting to the Site and will apply to your use of the Site after the “effective date” listed above.  Please review this Privacy Policy on a periodic basis.

This Privacy Policy is incorporated into and subject to the Site Terms of Use.

BY ACCESSING OR USING THE SITE,  YOU CONSENT TO THE  COLLECTION, USE, AND SHARING OF YOUR INFORMATION AS SET FORTH IN THIS PRIVACY POLICY.  If you do not agree with the terms set forth in this Privacy Policy, do not use the Site.

Contact Details

NASSP has designated a Data Privacy Manager/Chief Data Officer to answer any questions or concerns you may have regarding our Privacy Policy and our practices regarding information you provide to us. Please contact:

NASSP
1904 Association Drive, Reston, VA 20191-1537
Attn: Data Privacy Manager
Email: [email protected]

NASSP’s Mission Purpose

NASSP is the voice for principals and other school leaders across the United States. NASSP’s mission is to transform education through school leadership and fulfil each student’s potential as leaders in every school committed to the success of each student. As such, any information we collect serves to further our mission, including but not limited to the following:

  • Provide relevant information to our potential members, active members, State Affiliates, constituents, and the public
  • Provide relevant information concerning the National Honor Society, National Junior Honor Society, National Elementary Honor Society, and  National Association of Student Councils
  • Respond to inquiries relating to the NASSP
  • Promote NASSP’s events, programs, and activities
  • Perform our contractual obligations with members in good standing, State Affiliates, registered attendees at our events, and subscribers of our publications and other products/services.

Information We Collect

Information You Provide

You can access some areas of the Site without submitting any information to us. However, if you wish to access additional content or features available on the Site, participate in certain NASSP’s activities or make purchases, you may be asked to provide personal information. For example, you may need to provide personal information to:

  • Apply for NASSP membership
  • Register for NASSP events, conferences, or seminars
  • Order products and services from NASSP
  • Apply for NASSP scholarships
  • Apply to participate in the National Honor Society, National Junior Honor Society National Elementary Honor Society, and National Student Council
  • Access our Members-Only resources
  • Participate in a community discussion
  • Create a website account
  • Apply for available jobs
  • Contact NASSP

NASSP collects personal information you voluntarily submit to NASSP. For example, NASSP collects the following types of personal information:

  • Your name
  • Job Title
  • Date of birth
  • Gender (if you choose to provide the information)
  • Ethnicity (If you choose to provide the information)
  • Your school or business name
  • Graduation year
  • Role/job description
  • Physical mailing address
  • Email address
  • Phone number
  • Information contained in your resume, CV, or cover letter
  • Payment or financial information to process a purchase order, register for an event or make a donation (e.g., credit card number, expiration date, CVC)
  • Username and password to create and use an account with us
  • Information contained in your scholarship application, to apply for a membership, or participate in one of our Honor Societies or Student Council
  • Information you voluntarily provide in the Advisor Online Community or through other text boxes

Information We Collected Automatically Through Web Technologies

We collect information from you automatically through web technologies on the Site that log your visits and use of the Site. We use this information to compile statistical information concerning Site usage such as the number of visitors to the Site or sections and pages, traffic patterns on the Site, length of time spent on the Site or sections and pages, websites that refer visitors to our Site, pages most frequently used as entry and exit points, and the browser and operating systems and versions used by Site visitors. We may use third party analytics services to assist us with collecting this information. These services may transfer this information to third parties in case of a legal obligation or if a third-party processes data on behalf of that service.

To compile this statistical information, we or our analytics services may collect and store information including:

  • Your IP address
  • Your device type/resolution
  • Your operating system version
  • Your browser version
  • The pages you visit within the Site
  • The length of time you spend on pages within the Site
  • The site from which you linked to ours
  • Search terms you used in search engines which resulted in you linking to the Site, etc.

We or third parties may also automatically collect information for additional purposes as set out in the section on Cookies, below.

How Long We Keep Your Information

We retain your personal information for as long as necessary to satisfy the purpose for which we collect it and in accordance with NASSP’s data retention schedule. For example, to provide you products and services, process your application for a membership or scholarship, to maintain our relationship with you, etc. We may retain your personal information for longer as necessary to comply with applicable law, our legal or reporting obligations, or for legitimate business needs such as resolving disputes, maintaining an employment relationship, collecting fees, etc. We may also retain your personal information in a deidentified or aggregated form so that it can no longer be associated with you. To determine the appropriate retention period for your personal information, we consider various factors such as the amount, nature, and sensitivity of your information; the potential risk of unauthorized access, use or disclosure; the purposes for which we process your personal information; and applicable legal requirements.

How We Use and Disclose Your Information

Using Your Information

In general, we will use the personal information we collect about you only for the purpose it was collected, for compatible purposes, as permitted or required by law, as necessary to carry out our contractual duties and obligations, and as otherwise provided in this Privacy Policy. For example, we may use your personal information in the following ways:

  • To fulfill or meet the reason you provided the information. For example, if you share your name and contact information to ask a question about our products and services, we will use that personal information to respond to your inquiry.
  • To contact you and/or provide you with email alerts and other notices concerning our services, events, or news that may be of interest to you. For example, we may send you announcements, surveys, and newsletters using any communications preferences you have expressed. We may provide these communications via email, postal mail, online advertising, social media, telephone, text message (including SMS and MMS), push notifications, in-app messaging, and other means. Of course, if at any time you no longer wish to receive such communications, you have the option of unsubscribing from our mailing list for that communication.
  • To provide, support, manage and maintain our Site and services.
  • To create, maintain, customize, and secure your account with us.
  • To process your requests, transactions, and payments.
  • To engage in advocacy, at your direction.
  • To help maintain the safety, security, and integrity of our Site, services, databases and other technology assets, and business.
  • To enforce our website Terms of Use.
  • For testing, research, analysis, and service development, including to develop and improve our Site, products, and services.
  • To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
  • To manage our employment recruiting and application process.
  • As necessary or appropriate to protect the rights, property, security, and safety of us, our employees, our consumers, our information systems, and the public.
  • For other everyday business purposes such as financial account management, product development, contract management, IT administration, fulfillment, data analytics, fraud prevention, corporate governance, reporting and legal compliance.
  • To ensure that content from our Site is presented most effectively to you and your device.
  • For marketing and advertising including to manage, measure or understand the effectiveness of advertising that we provide to you and others, and to deliver relevant advertising to you. We may show you ads on the Site using data from advertising technologies on the Site such as web beacons, pixels, ad tags, cookies, device identifiers or information from advertising partners. We may also show you ads targeted to your interests across the Internet.
  • We use email, phone numbers and fax numbers to fulfill member benefits and to promote our own programs, products and services. We may send a limited number of emails promoting the products or services of our top sponsors.
  • We may sell, rent, lease or share member mailing information that includes name, title, school or business name, and mailing address through a third party vendor. We do not include phone numbers, fax numbers or e-mail addresses. We may also sell, rent, lease or share the personal data of adult attendees who have registered for or participated in a NASSP event.  To opt out, please see the section below on Your Choices. We do not sell, rent or lease student information.

By submitting your personal information on the Site, you agree that such act constitutes an inquiry and/or application for purposes of the Amended Telemarketing Sales Rule (16 CFR §310 et seq.), as applicable and as amended from time to time (the “Rule”) and applicable state do-not-call regulations. As such, notwithstanding that your telephone number may be listed on the Federal Trade Commission’s Do- Not-Call List, and/or on applicable state do-not-call lists, we retain the right to contact you via telemarketing in accordance with the Rule and applicable state do-not-call regulations.

Where you provide “prior express consent” within the meaning of the Telephone Consumer Protection Act (47 USC § 227), and its implementing regulations adopted by the Federal Communications Commission (47 CFR § 64.1200), and as interpreted and amended from time-to-time (“TCPA”), you consent to receive telephone calls from NASSP, including artificial voice calls, pre-recorded messages and/or calls (including SMS text messages) delivered via automated technology, to the telephone number(s) that you provided. Please be advised that by agreeing to this Privacy Policy, you are obligated to immediately inform us if and when the telephone number that you have previously provided to us changes. Without limiting the foregoing, if you: (i) have your telephone number reassigned to another person or entity; (ii) give up your telephone number so that it is no longer used by you; (iii) port your telephone number to a landline or vice versa; or (iv) otherwise stop using that telephone number for any reason (collectively “Phone Number Change”), you agree that you shall promptly notify NASSP of the Phone Number Change via e-mail at: [email protected] or by using one of the methods set forth in this Privacy Policy.

Disclosing Your Information

In general, we will not disclose your personal information except with your consent, as described in this Privacy Policy, or as permitted or required by law. We may disclose your data for the same reasons that we may use it as described in this Privacy Policy, which includes disclosing it to our affiliates and non-affiliated third parties as we deem necessary to carry out the purposes described herein. We may disclose your personal information to the following categories of third parties:

  • Service providers who help us with services such as shipping, payment processing, marketing and advertising, website data analytics, email, text and other communications, applications, sales, business and inventory support, website administration and hosting, data storage and other technical services.
  • Business partners, affiliates, and other third parties. For example, we share information related to registrants to our conventions and seminars with the sponsors of these meetings for meeting promotional purposes or with third parties that offer products and services that may be of interest to you.
  • Vendors that assist us with services such as creating marketing profiles, delivering targeted ads, security and fraud prevention, payment processing.
  • Professional advisors including lawyers, accountants, and consultants.
  • Social networks in connection withmarketing.
  • Third parties at your direction or to facilitate the purpose for which you submitted the information (e.g., scholarship application).

We also reserve the right to release current or past personal information collected from you: (a) if such information is subpoenaed; (b) to comply with federal, state, or local laws; (c) to comply with a civil, criminal, or regulatory inquiry, investigation, or summons by federal, state, or local authorities; (d) to cooperate with law enforcement agencies concerning conduct or activity that we reasonably and in good faith believe may violate federal, state, or local laws; (e) to conduct an investigation, exercise or defend a legal claim, (f) if we are sold, merge with a third-party or are acquired by a third-party (collectively, “M&A Transactions”) (including where we share your personal information in connection with the due diligence process associated with a potential M&A Transaction); (g) if we are the subject of bankruptcy proceedings; and/or (h) when we deem it necessary or appropriate. Users should also be aware that courts of equity, such as U.S. Bankruptcy Courts, might have the authority under certain circumstances to permit personal information to be shared or transferred to third parties without permission.

You hereby consent to the disclosure of any record or communication to any third-party when we, in our sole discretion, determine the disclosure to be required by applicable law, including sharing your e-mail address with third parties for suppression purposes in compliance with the CAN-SPAM Act of 2003, as amended from time to time, and other e-mail marketing laws.

How We Use Cookies and Web Technologies

Our Site uses cookies and other web technologies to collect and store information about you, your device or your use of the Site. The information collected may be shared with third parties or combined with additional information collected about you from other sources.

A cookie is a small file consisting of letters and numbers. This file uniquely identifies and recognizes your browser or device and transmits information to the server. Some of these cookies are placed by us (i.e., first-party cookies) and others are placed by third parties (i.e., third party cookies). We use the following cookies on the Site:

Strictly Necessary/ Essential Cookies: These are essential to the basic operation of our Sites. For example, these cookies help identify you upon logging in and facilitate your navigation through our Site. Without these cookies, we may be unable to provide the Site or certain services or features.

Performance/Analytics Cookies: Performance cookies are essential for optimizing the functionality of our Site. These cookies collect data on how visitors interact with the Site, such as page load times, navigation patterns, and error reports.  By analyzing this data, we can identify areas for improvement, ensuring smoother navigation and faster loading speeds. Performance cookies also help in understanding user preferences, like language settings or preferred themes, which enhances the overall user experience. Some of these cookies may be analytics cookies set by companies that help us analyze data related to Site visitors and how they you use the Site. We use this information to help us understand our audience, develop marketing campaigns, improve and optimize the Site and the products and services we offer, or create custom audience lists for serving targeted ads.

Functionality or Functional Cookies. These cookiesare used to enhance our Site’s performance and user experience. These cookies remember user preferences and settings such as login details, language choices, and region-specific content.  By storing this information, functionality cookies enable personalized interactions and seamless browsing, making it easier for users to navigate the Site and access relevant content. They also help maintain consistent user experiences across sessions, ensuring that users don’t have to repeatedly enter the same information.

Advertising and Targeting/Tracking Cookies: These cookies help us provide relevant advertising to you, measure its effectiveness, or limit the number of times you have seen it. They may record your usage of the Site including the links you follow to other websites, collect information including details about the device you use to access the Site (e.g., your computer or mobile phone), your IP address, browser type and operating system and how you use the Site. Some of these cookies may follow you when you leave the Site and travel to other websites. We may place some of these cookies on your device or third parties, such as our advertising partners, service providers, or social media platforms may place them when you visit the Site. We or the third party may use this information for purposes including to

  • serve you targeted advertisements across the Internet based on your interests and use of the Site
  • support our remarketing campaigns
  • for user identification
  • perform analytics or engagement/audience measurement

Google AdWords. We use Google AdWords on the Site. AdWords Remarketing is a remarketing and behavioral targeting service provided by Google. Through the use of cookies, it connects the activity of www.nassp.org and its associated web properties with the Adwords advertising network and the Doubleclick Cookie. You can opt out of the cookie tracking here: https://adssettings.google.com/

Our Site may also use:

Web beacons or pixels. We or third parties may set these small electronic files to help with functions such as tracking, analytics, counting Site visitors or for marketing and media services including serving you targeted ads. These files may collect information including your email, name, order items and ID, page ID, quantity, unit price, size, and product ID.

Meta pixel. The meta pixel is used for analytics, tracking and serving you targeted ads. The pixel tracks information such as your page view, view content,  search, add to cart, purchase  information, sign up, download, submit form, or user information (IP address, browser information).

URL trackers. These are third party trackers that consist of strings of code. They track a user’s behavior after they click on a URL. This information is used for analytics and marketing purposes.

Browser/device/online fingerprinting. These web tools use scripts to track your device or browser attributes and IP address. This helps us build a profile of the Site user.

Virtual Assistant. Our Site uses an automated virtual assistant to respond to certain questions you may have. Your interaction with the virtual assistant is recorded and used for internal operations including customer relations management history.  We use a third party to help us operate the virtual assistant, including storing and processing the information collected through it.

Session replay. We may use web technology tools that record your interaction with the Site. This  helps us track, analyze and better understand how visitors use the Site. These tools may record information about your clicks, scrolls and mouse movements, feedback polls, country, duration, device, name, email, ID, browser, OS, and IP address. A third party helps operate these tools for us, including storing and processing the information collected through the tools.

Embedded Content. The Site contains embedded content (e.g., videos). Embedded content may place third party cookies on your device that track your online activity to enhance your experience or assess the success of their application. We have no direct control over the information these cookies collect, and you should refer to their website privacy policy for additional information.

Email pixel tracking. We may embed email pixels in emails we send you. When you open the email, is sends back information. These pixels help us determine information including how many people open our emails, click on links, the percentage of recipients who read email on their phones, etc.  We use this information for marketing purposes and to learn more about our audience.

Controlling cookies. You may control cookies, including preventing or stopping the installation and storage of cookies, through your browser settings and other tools. Most browsers will allow you to block or refuse cookies. However, you may need to manually adjust your preferences each time you visit a website or use a new device. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Site.

Please note that if you block certain cookies, some of the services and functionalities of our Site may not work. For more information on managing cookies, see the Help section of your browser or visit the following websites:

  • Google Chrome: https://support.google.com/chrome/answer/95647?hl=en
  • Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/16.0/mac/11.0
  • Edge: https://support.microsoft.com/en-us/windows/manage-cookies-in-microsoft-edge-view-allow-block-delete-and-use-168dab11-0753-043d-7c16-ede5947fc64d
  • Mozilla Firefox: https://support.mozilla.org/en-US/kb/enhanced-tracking-protection-firefox-desktop?redirectslug=enable-and-disable-cookies-website-preferences&redirectlocale=en-US

Google Analytics Opt-Out Browser Add On. You can use the Add Onif you want to opt-out by downloading and installing it on your web browser. The Google Analytics opt-out add-on is designed to be compatible with Chrome, Safari, Firefox, and Microsoft Edge. In order to function, the opt-out add-on must be able to load and execute properly on your browser. Learn more about the opt-out and how to properly install the browser at: add-on https://support.google.com/analytics/answer/181881?hl=en. You can also visit the following URL to learn more about how to manage Google from using your user analytics. https://tools.google.com/dlpage/gaoptout

Facebook Usage Tool and Steps to Deactivate. Click https://www.facebook.com/help/212802592074644 to visit the Facebook data usage tool for information on how to deactivate Facebook from using your personal usage data.

IMPORTANT: BY USING THE SITE, YOU CONSENT TO THE USE OF THESE WEB TECHNOLOGIES AND THE PROCESSING OF ANY PERSONAL INFORMATION OR DATA AS DESCRIBED HEREIN.

Do Not Track

“Do Not Track” is a privacy preference that you can set in your Internet search browser that sends a signal to a website that you do not want the website operator to track certain browsing information about you. We may track Site users over time and across third party websites; however, since the Site is not configured to detect Do Not Track signals from a user’s computer, we are unable to respond to Do Not Track requests. To find out more about “Do Not Track,” please visit http://www.allaboutdnt.com.

Links to Other Websites and Third-Party Integrations 

The Site may contain links to other websites or resources for informational purposes. We may also provide links to third party integrations. Third party integrations are websites or platforms that synchronize with our Site to provide you with additional functionality, tools, or services such as accepting job applications, sending newsletters, chatbots, maps, etc. NASSP has no control over those websites or platforms and they are not subject to this Privacy Policy. Please check the privacy policies of those websites to determine among other things how your personal information will be used. You acknowledge and agree we are not responsible for the availability of third party sites, resources, or integrations and do not endorse and are not responsible or liable for any content, advertising, goods, services or other materials on, available through, or provided by such sites, resources, or integrations. We are not responsible for the privacy or other practices of such sites and cannot guarantee the security of personal information that you provide, or is collected by, such sites.

For information on how you can link to our Site, please see our Linking Policy, the terms of which are incorporated herein by reference.

Social Media

The Site includes social media features, such as the X (formally Twitter), Facebook, and Instagram buttons that run on our Site. These features may collect your IP address or log which page you are visiting on our Site, and/or may set a cookie to enable the feature to function properly. These social media plugins enable you to easily share information with others.  When you visit our Site, the operator of the social plugin can place a cookie on your computer, enabling that operator to recognize individuals who have previously visited our Site.  If you are logged into the social media website while browsing our Site, the social plugins allow that social media website to share data about your activities and content obtained from you on our Site with other users of their social media website.  For example, Facebook social plugins allow Facebook to show your likes and comments on our pages to your Facebook friends.  Social media features and widgets are either hosted by a third party or hosted directly on our Site. Your interactions with these features are governed by the privacy policy of the company providing the features. By using these features, you consent to the collection and disclosure of your personal information, including your activity on our Site.

How We Protect Your Information

NASSP places a premium on making sure that personal information remains private and secure and is not subject to misuse or manipulation. Our Site has security measures in place, including storage of personal identifying information in a secure environment, to protect against the loss, misuse, and alteration of the information under NASSP’s control. Although we have endeavored to create a secure and reliable Site, the confidentiality of any communication or material transmitted via the Internet cannot be guaranteed. Accordingly, you should consider carefully if you want to submit sensitive information via the Internet.

“Shine The Light” Law

If you are a California resident, California Civil Code Section 1798.83 permits you to request information regarding the disclosure of your personal information by the NASSP to third parties for the third parties’ direct marketing purposes. Requests may be made one time per calendar year. If applicable, this information would include the categories of customer information and the names and addresses of those businesses with which we shared your information for the immediately prior calendar year (e.g., requests made in 2025 will receive information regarding 2024 sharing activities). You may submit your request using the contact information at the end of this Policy.

“Eraser Law”

If you are a California resident under the age of 18, and a registered user of any Site where this policy is posted, California law permits you to request and obtain removal of content or information you have publicly posted. You may submit your request using the contact information at the end of this Policy. Please be aware that such a request does not ensure complete or comprehensive removal of the content or information you have posted and that there may be circumstances in which the law does not require or allow removal even if requested.

Your Choices

You can always limit the information you provide to us, but if you choose not to provide certain requested information, you may be unable to access some of the services, offers, and content on the Site. 

You may unsubscribe from any of our newsletters or other communications to which you have subscribed by emailing us at [email protected] or following the instructions in the email communication to unsubscribe.

You can opt-out of the sale of member mailing information or event attendee information by contacting our Customer Care Department at [email protected] or 800-253-7746. Also, any form on which you are asked to provide personal information (such as membership application or conference registration forms) will include an opt-out box.

You can also control the collection of data through cookies by following the links contained in the section on Cookies, above.

Contact Information

If you have any questions or comments about this Privacy Policy, please do not hesitate to contact us at:

Email: [email protected]

Address: 1904 Association Drive, Reston, VA 20191-1537

Phone: (703) 860-0200

Last Updated:  May 2025